The Smart Team

Crystal Martin, MBA - Owner

A UC Davis graduate, Crystal has an undergraduate degree in Psychology and an MBA with an emphasis in Marketing.


Opening Smart Marketing in 2005, Crystal has worked with hundreds of regional public and private sector clients, and managed over 30 political campaigns.


Prior to opening her own marketing agency, Crystal was the West Coast Account Executive for MarCom Media Group, based in Fairfax, VA. Her clients included US Airways and TSA (Transportation Security Administration).


Awards & Recognition

  • 2015 "40 Under 40" - American Association of Political Consultants (AAPC)

  • 2013 "Rising Star" - Campaigns & Elections Magazine

  • 2012 "Rookie of the Year" - American Association of Political Consultants (AAPC)

  • 2010 "Rotarian of the Year" - Yuba City Rotary Club

Chad Miller - Digital Director

Born and raised in the Yuba-Sutter area, Chad helps Smart Marketing clients realize the website of their dreams. He will hold your hand through domain and hosting set-up, email accounts, and trouble-shooting the myriad techy issues we face.


For political clients, Chad is an excel genius, and holds the "secret sauce" for taking voter data from a raw state and producing the perfect campaign walk and mail lists.


His extensive local business and personal connections give our client's an edge on every campaign.


Chad has a Bachelor's Degree from UC Davis, and a private pilots license.

Marketing Partners Partial List


  • Outdoor (formerly CBS Outdoor)

  • Stott 



  • Appeal-Democrat

  • Sacramento Bee

  • Sacramento Business Journal

  • Chico Enterprise- Record


  • KUBA

  • Country 103.1

  • Sunny 95.5


Direct Mail

  • Mailbox Merchant

  • Yuba-Sutter Saver

  • Me & Mine Magazine

  • USPS


  • Bluehost

  • GoDaddy

  • Facebook

  • Twitter

  • Google Analytics

  • Google Adwords

  • Yelp

  • Constant Contact

  • MailChimp


Celebrating 15 years!

Office: Yuba City, California


CLICK HERE to request appointment


Call for appointment, 530-755-4084


Mailing Address:
PO Box 1602, Yuba City, CA 95992

© 2020 Smart Marketing